AI Insights · Timothy · July 2021
Top 5 Consumer Finance Apps Performance in Guatemala Q2 2021
Discover the performance of the top 5 consumer finance apps in Guatemala during Q2 2021, including download trends and active user metrics.
During the second quarter of 2021, the top consumer finance applications in Guatemala showed diverse performance trends across weekly downloads and active users. This analysis, based on data from Sensor Tower, offers insights into the performance of the leading apps on a unified platform, encompassing both iOS and Android.
BANRURAL demonstrated a consistent increase in weekly downloads, starting from 6K at the end of March and peaking at approximately 9.5K by the end of April. Active users also saw a steady rise, starting at 128K and reaching 143K by the end of June.
Bi en Línea from Banco Industrial experienced fluctuating weekly downloads, with a notable peak at nearly 6K in the last week of June. Active users exhibited a gradual increase, reaching a high of around 178K by the end of the quarter.
Banca Móvil BAC saw a steady performance in weekly downloads, averaging between 3.5K and 4K throughout the quarter. Active users showed a steady upward trend, peaking at 177K in the final week of June.
Banco Promerica Guatemala had a modest performance in weekly downloads, starting at 802 and reaching approximately 1.7K by mid-June. The weekly download numbers remained relatively stable throughout the quarter.
GTCApp from Banco G&T Continental showed a significant increase in weekly downloads, peaking at over 2.2K in the last week of June. Active users also increased steadily, starting at 19K and reaching 21.7K by the end of the quarter.
For more detailed insights and further data, visit Sensor Tower.
